About

Our Story

Hazel the Label was created from a desire for fashion that feels bold without being complicated. A brand for young women who know what they want and show it through what they wear. Our collections blend strong silhouettes with feminine details, designed to highlight your confidence — every single day.

We believe style is an extension of your personality. That’s why we create clean, modern, versatile pieces with an unmistakable edge. Fashion that doesn’t shout, but speaks.


Our Purpose

Hazel the Label is made for women who choose their own path. Women who move between work, study, downtime, and nightlife — and want clothing that keeps up. Our pieces support that pace: comfortable, powerful, and easy to mix and match.

We refuse to let trends or expectations define us. Instead, we offer styles that empower you to express your identity with confidence. Hazel the Label stands for freedom, strength, and self-expression.


Customer-Centric & Co-Creation

Our community is at the heart of everything we do. We listen, refine, and design based on what you need. Each collection is shaped by real feedback, real experiences, and the way our customers truly live in their outfits.

By focusing on wearability, functionality, and sharp silhouettes, we ensure every piece feels right — from the first sketch to the moment you put it on. Together, we build a brand that not only looks good but feels empowering.


Quality

Quality at Hazel the Label means attention and intention. Every item is developed with carefully selected fabrics, strong construction, and a modern finish.

We embrace seasonal style, designing collections that capture the energy, colors, and moods of each season. Our pieces evolve throughout the year, offering fresh and relevant looks that fit seamlessly into your wardrobe — and your lifestyle.

Hazel the Label isn’t just a look — it’s a feeling.